Deliverability Audit
How does it work?
Unlock the full potential of your email campaigns with our expert deliverability services. Our initial audit provides a comprehensive overview of your email infrastructure, allowing our specialists to identify key areas for improvement. We then implement tailored strategies to enhance your email deliverability, ensuring your messages reach the right audience. Boost your business by increasing open rates, engagement, and conversions with GHL Email's proven solutions.
Steps for Deliverability audit
Initial Assessment
Conduct a thorough review of your current email infrastructure, including IP addresses, domains, and sending practices.
Authentication Check
Verify the implementation of SPF, DKIM, and DMARC to ensure your emails are authenticated and trusted by ISPs.
Reputation Analysis
Analyze sender reputation through tools and blacklists to identify any existing issues.
Content Review
Examine email content for spam triggers, proper formatting, and compliance with best practices.
Technical Configuration
Assess and optimize technical settings such as DNS, SMTP configuration, and server performance.
Implementation Support
Assist with the implementation of recommended changes and reporting to maintain high deliverability rates..
Discover What GHL Email Can Do for Your Email Deliverability?
Based on our experience and success, we have put in place a methodology that will allow you to achieve an optimal deliverability rate while controlling the most important metrics for your business.
We ensure that all essential authentication protocols such as SPF (Sender Policy Framework), DKIM (DomainKeys Identified Mail), and DMARC (Domain-based Message Authentication, Reporting, and Conformance) are correctly configured. These protocols are crucial for verifying the legitimacy of your emails, significantly enhancing your deliverability by preventing your emails from being marked as spam.
To provide a thorough overview of your email delivery capabilities, we conduct a series of tests. These tests offer a technical and measurable assessment of your deliverability, examining factors such as your sender reputation and the status of your sending domain.
What’s In It For You?
Investing in our Email Deliverability Audit means more than just avoiding spam folders—it’s about unlocking the full potential of your email marketing campaigns. By improving your email deliverability, you will:
Increase Open Rates
Ensure your emails consistently make it to your recipients’ inboxes, leading to higher open rates and engagement.Enhance Brand Reputation
A strong sender reputation is crucial for maintaining customer trust and loyalty. Our audit helps you build and sustain a positive reputation.- Boost Revenue
With better email deliverability, your marketing messages reach more customers, potentially leading to increased sales and revenue growth. - Save Time
By identifying and addressing deliverability issues early, you save time in troubleshooting and focus more on crafting compelling marketing content.
Key Success Factors
Understanding Challenges
One of the key success factors in improving email deliverability is a thorough understanding of the challenges you face. Each business has unique obstacles, whether it’s related to email list quality, sender reputation, or content relevance.
Leveraging Expert Insights
Gaining access to expert insights and support can accelerate your path to success. Professionals with deep knowledge of email deliverability can provide you with tailored recommendations and best practices.
Implementing Best Practices
Adhering to industry best practices is critical for optimizing email deliverability. This includes practices such as managing your email list effectively, maintaining a good sending reputation, and ensuring your emails are relevant and engaging.
Comprehensive Analysis and Foundation Setup
At the core of our Email Deliverability Audit and detailed analysis of your current email practices. Our skilled experts delve into every aspect of your email operations, scrutinizing elements such as your email list health, sender reputation, and content quality. This comprehensive examination enables us to pinpoint any weaknesses or issues that might be impeding your email performance.
Following this exhaustive analysis, we move on to setting up the optimal foundation for your email deliverability. We provide you with a tailored action plan to establish best practices and integrate industry standards. This may include steps like implementing proper authentication protocols (such as SPF, DKIM, and DMARC), optimizing your email sending infrastructure, and creating a well-segmented email list. By laying a strong foundation, we ensure that your emails consistently reach your audience's inboxes, enhancing engagement and driving better results.
Improved Sender Reputation
Establish credibility and trust with ISPs.
Higher Open Rates
Ensure your emails are seen and read by recipients.
Reduced Bounce Rates
Maintain a clean and updated email list.
Enhanced Engagement:
Foster better relationships with your audience through reliable delivery.